Must-Have Features for a Membership Web Design

By definition, membership web designs in Santa Clarita are gated websites for users with membership access. These are used by clubs, associations, businesses, and nonprofit organizations to provide additional value. 

On the access level, membership websites can either be free or paid, depending on the system. The difference also depends on the various levels of values to members. If any entity wants a membership website, they should hire a professional web design agency. 

To help them get started, here are some features to include in a gated site: 

Multiple levels 

As cited earlier, organizations should look to offer a custom package for each user that suits their budget and needs. It is also essential to include offers to attract more users to a new brand. A tiered pricing strategy is a tried and true method to drive more conversions. The availability of different options automatically drives customers to the mid-tier level. 

Well-designed welcome page 

In any web design, it is vital to create a friendly and responsive interface for a positive user experience. Organizations can improve customer satisfaction and loyalty with an intuitive user interface. A better UX also generates more business as well as revenue. Professional web design agencies pay attention to this factor and ensure great results. 

Integration 

Third-party integration services can help to provide a consistent user experience across all platforms. Proper integration will also allow organizations to track customer activity by filtering behaviors and actions. Otherwise, they would have to deal with clusters of emails and lose track. 

Mobile-friendliness

These days, it is imperative to have a mobile-friendly website because over 52% of pages are interacted using mobile phones. The membership website, at a minimum, should accommodate a responsive design. Features like readable text, sufficient whitespace, and vertical scrolling will make users engage with the brand. 

SSL domains 

Another crucial feature in a membership website is a custom, uniquely branded URL. Organizations can consistently brand their domain with custom URLs. It is also essential to communicate with existing users for a better revenue cycle. 

 

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